Building on the success of the last two years, the FT Business of Football Summit returns for its third iteration in digital format to explore how business models within football are adapting in these challenging times.
Welcoming an international speaker-line up and reaching a high-level global audience, the expanded two-day programme will explore how existing income streams and deal-making within the game are being impacted by the pandemic, and what the road ahead looks like for the business of football in both the short and medium-term. We will also debate the broader reforms in the sport that have been catalysed by the crisis, and how such reforms are challenging established systems.
Join leading investors, club and league executives, players, regulators, broadcasters, sponsors, advisors and other key influencers to hear their expert insights on the financial future of the beautiful game in a post-pandemic world.
Key talking points
World's Most Popular Sport
Football is the world’s most popular sport, and, also, one of the most active sectors globally for deal-making. Whether it is M&A, private equity investment, stadium financing, media rights, sponsorship contracts, player transfers, or salary packages, the business of football has become a multi-billion dollar economy.
Global Football Economy
The football economy, like many others, has been significantly impacted by COVID, with live game attendance halted and traditional revenue streams disrupted, compounded by changing behaviours in the way that football is watched. However, with disruption and change comes scope for growth and new opportunities.
New Dealmaking Opportunities
Our industry leaders will explore the most exciting opportunities and developments in football, including how the ecosystem will attract new capital and what the future holds for broadcasting deals in an era of unbundling. Join us for two days filled with everything you need to know about the future of the football industry.
World-class business leaders and speakers
“An outstanding event that has potential to become a staple part of the industry calendar.”
Head of Commercial for Cardiff City Football Group
Why attend?
Network
Network with the global football industry's biggest and most influential movers and shakers
Discuss
Be a part of the discussions that will shape the future of football dealmaking in 2021 and beyond
Learn
Hear top executives strategies for navigating post-pandemic recovery and achieving growth
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